Press release: Mattoni FreeRun Run & Plog
“When you can’t keep going, go faster (go clean)”, a new project with a genuine social overlap just took off.
RunCzech announces a brand new project Mattoni FreeRun – Run & Plog, which will last until the 31st of October, and plogging is the bigger picture behind. It is a unique combination of the virtual race with real running and also picking up litter. “Convincing runners to add plogging to their daily activity will be a good thing for all of us “organizers add.
Plogging was established in 2016 in Sweden, which was a needed reaction to polluted nature. The current pandemic situation made us produce millions of plastic masks and respirators, which can glut our planet for the next 100 years. Mattoni which is the title partner of the project has been doing frequent steps for improving the environment and they are also the founding member of Zalohujme.cz initiative, which strives for a circular and sustainable model of the functioning of the beverage industry.
“We deeply care about a younger generation, just like we do with project Junior Marathon Championship for last 27 years and most of our events provide social overlap and educative, innovative factor says Carlo Capalbo, RunCzech president. “Nevertheless we cannot leave out the elements of competition and challenge, thus we are happy to announce a special contest where runners will compete for the cleanest region and also for the region with most kilometers collected. We were forced to postpone a part of autumn races but this doesn’t mean a vacation to us, we want to keep motivating our runners and do beneficial things for people”.
Mattoni FreeRun – Run & Plog is available for all worldwide runners and the registration is free of charge at https://www.mattonifreerun.com/. The runners can choose from several distances: 5KM, 10KM, half-marathon, and marathon when both of these distances can be split into several runs. RunCzech thinks of walk lovers too, they can enjoy 5000 and 10 000 steps challenges. There are 93 5KM Mattoni FreeRun courses certified by Czech Athletic Federation in the Czech Republic, bonded with 55 Mattoni FreeRun coaches ready to help all beginners.
We are confident that by the end of the project, our country will be much cleaner and many runners will feel better.
